Faculty of Business - Alanya Alaaddin Keykubat Üniversitesi

Alanya Alaaddin Keykubat University
International Relations Office
2015-2016 Academic Year
List of courses
Code/Credits
Course
Semester
Winter / Spring
Contents
Contact Details of
Lecturer
Department
See Below
Name-Surname: Prof.
Dr.Ufuk DURNA
E-mail:
[email protected]
Tel:0 242 518 21 21 (1329)
Name-Surname: Prof. Dr.
Kazım DEVELİOĞLU
E-mail:
[email protected]
Tel:0 242 518 21 21 (1227)
Alanya Faculty of
Business
Name-Surname: Prof. Dr.
Kemal KANTARCI
E-mail:
[email protected]
Tel:0 242 518 21 21 (1231)
Name-Surname: Asst. Prof.
Dr. Özgür UYSAL
E-mail:
[email protected]
Tel:0 242 518 21 21 (1233)
Name-Surname: Asst. Prof.
Dr. Ali Cüneyt ÇETİN
E-mail:
[email protected]
Tel:0 242 518 21 21 (1222)
Name-Surname: Adnan
BARUT
E-mail:
[email protected]
Tel:0 242 518 21 21 (1122)
Name-Surname: Olga Öztürk
E-mail:
[email protected]
Tel:0 242 518 21 21
Name-Surname: Murat
Yetenek
E-mail:
[email protected]
Tel:0 242 518 21 21
Alanya Faculty of
Business
5 (ECTS)
Management
and
Organization
Winter
5 (ECTS)
Quality
Management
Winter
5 (ECTS)
Marketing
Winter
International
Economy
Winter
See Below
5 (ECTS)
Financial
Management
Winter
See Below
5 (ECTS)
English
Language
Winter
See Below
5 (ECTS)
Russian
Language
Winter
See Below
5 (ECTS)
German
Language
Winter
See Below
5 (ECTS)
See Below
See Below
Alanya Faculty of
Business
Alanya Faculty of
Business
Alanya Faculty of
Business
Alanya Faculty of
Business
Alanya Faculty of
Business
Alanya Faculty of
Business
Alanya Alaaddin Keykubat University
International Relations Office
Meeting and
Convention
Tourism
Spring
See Below
5 (ECTS)
Innovation
Management
Spring
See Below
5 (ECTS)
Tourism
Geography
Spring
See Below
5 (ECTS)
Sustainable
Tourism
Spring
See Below
5 (ECTS)
Human
Resources
Management
Spring
See Below
5 (ECTS)
E-Trade
Spring
See Below
5 (ECTS)
English
Language
Winter
See Below
5 (ECTS)
Russian
Language
Winter
See Below
5 (ECTS)
German
Language
Winter
See Below
5 (ECTS)
Name-Surname: Murat
YETKİN
E-mail:
[email protected]
Tel:0 242 518 14 14
Name-Surname: Prof.
Dr.Ufuk DURNA
E-mail:
[email protected]
Tel:0 242 518 21 21 (1329)
Name-Surname: Prof. Dr.
Kemal KANTARCI
E-mail:
[email protected]
Tel:0 242 518 21 21 (1231)
Name-Surname: Prof. Dr.
Kazım DEVELİOĞLU
E-mail:
[email protected]
Tel:0 242 518 21 21 (1227)
Name-Surname: Prof. Dr.
Kazım DEVELİOĞLU
E-mail:
[email protected]
Tel:0 242 518 21 21 (1227)
Name-Surname: Emriye
ULU
E-mail:
[email protected]
Tel:0 242 518 21 21 (1332)
Name-Surname: Adnan
BARUT
E-mail:
[email protected]
Tel:0 242 518 21 21 (1122)
Name-Surname: Olga Öztürk
E-mail:
[email protected]
Tel:0 242 518 21 21
Name-Surname: Murat
Yetenek
E-mail:
[email protected]
Tel:0 242 518 21 21
Alanya Faculty of
Business
Alanya Faculty of
Business
Alanya Faculty of
Business
Alanya Faculty of
Business
Alanya Faculty of
Business
Alanya Faculty of
Business
Alanya Faculty of
Business
Alanya Faculty of
Business
Alanya Faculty of
Business
Alanya Alaaddin Keykubat University
International Relations Office
CONTENTS
MEETING AND CONVENTION TOURISM
Content
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General introduction to meeting and convention tourism.
History and development of meeting and convention tourism
Marketshare of meeting and convention tourism among tourism industry in the world
Planning, programming and marketing of meeting and convention tourism
Managing and financial issues of meeting and convention tourism
Human resources management and education in meeting and convention tourism
International convention market and facilities of the convention tourism
Future trends of meeting and congress tourism
E- TRADE
Content
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The internet&tourism industry
Internet&e-commerce
The internet&e-marketing&Information distribution
Internet Fundamentals
Connecting to the World
E-Commerce Fundamentals
E-marketing and information distribution
The impact of the internet in the tourism industry
A new paradigm for internet research
The future of tourism industry and e-commerce&information technology
QUALITY MANAGEMENT
Content
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Quality and Total Quality Management, Quality pioneers
Main principle of Total Quality Management
Quality Costs, Classification of Quality Costs, Kind of Quality Costs
Quality Circles
Problem Solving Techniques
Quality Education
Quality System Establishment
Standardization and Quality
ISO Quality Systems
Alanya Alaaddin Keykubat University
International Relations Office
INNOVATION MANAGEMENT
Content
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Concepts of Innovation, Design, Research and Invention
Main Models of Innovation
Innovation Strategies
Collaboration Strategies
Managerial Strategies to Shape Innovative Performance
Tools of Innovation Management to Map and Measure Innovative Activities
Organizing for Innovation and New Product Development
Diagnosis and Effective Solutions of Innovation Challenges
HUMAN RESOURCES MANAGEMENT
Content
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Introduction to Human Resource Management
The Practice of HRM 1: Definition, Objectives, Theories, Characteristics
The Practice of HRM 2: Development of the HRM concept, Reservations about HRM, The context
of HRM, The ethical dimension
Strategic Human Resources Management
Human Capital Management
The Role and Organization of the HRM Function
The Role of the HR Practitioner
The Impact of HRM on Performance
International HRM
Corporate Social Responsibility
TOURISM GEOGRAPHY
Content
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Introduction to Tourism Geography and its importance
Specific features of Tourism Geography
History of tourism development and the effect of geography to the process.
To analyze the main features of continents (Europa, Asia, Africa, America, Australia) in terms of
tourism geography.
To examine the important countries in each continent and state about their tourism potentials.
To consider recent tourism datas, top countries in the world and its relations with the geography.
New trends and future expectations.
Alanya Alaaddin Keykubat University
International Relations Office
INTERNATIONAL ECONOMY
Content
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Labor Productivity and Comparative Advantage: The Ricardian Model
Specific Factors and Income Distribution
Resources and Trade: The Heckscher-Ohlin Model
The Standard Trade Model
Economies of Scale, Imperfect Competition, and International Trade
International Factor Movements
The Instruments of Trade Policy
FINANCIAL MANAGEMENT
Content
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Introduction To Financial Management
Financial Statements and Cash Flow
Valuation of Future Cash Flows
Valuing Stocks and Bonds
Capital Budgeting
Risk and Return
Long-Term Financing
Short Term Financial Management
MANAGEMENT and ORGANIZATION
Content
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The Key Factors of Organizational Success
Managers’ Roles
Management Strategies
Management Challenges
Organizational Structure
Alanya Alaaddin Keykubat University
International Relations Office
MARKETING
Content
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Concepts, analyses, and activities that comprise marketing management
Assesing and Solving Marketing Problems
Marketing Strategy
Product Management
Pricing and Promotion
Market Research
Competitive Analysis
ENGLISH LANGUAGE
Content
 From beginner to advance, all grammatical aspects of related level
GERMAN LANGUAGE
Content
 From beginner to advance, all grammatical aspects of related level
RUSSIAN LANGUAGE
Content
 From beginner to advance, all grammatical aspects of related level