Summary Report

Conference on Maximizing the Value of Intellectual Property in Turkey
Thursday, 29 September 2011
TOBB Headquarters, Ankara, Turkey
Summary Report
The International Chamber of Commerce’s BASCAP group, together with ICC Turkey and the Economic
Policy Research Foundation of Turkey (TEPAV) hosted a high-level conference designed to maximize
the value of intellectual property in Turkey.
The aim of the conference was to bring together high-level government officials from Turkey and the
United States along with senior business executives from Turkish and global companies to explore
how Turkey government and Turkish firms can significantly benefit by promoting and protecting
effectively intellectual property.
Within the context of the Turkish government’s goal to to become one of the world’s leading
economies, the conference intended to demonstrate how a key pathway towards achieving this goal is
to strengthen Turkey’s IPR laws and regulations, along with better enforcement against counterfeiting
and piracy.
The conference featured high-level speakers from both government and business, including BASCAP
member companies Universal Music, Proctor & Gamble, Pfizer, Daimler and Hewlett Packard.
Mr. Rifat Hisarcıklıoğlu, President of ICC Turkey delivered the opening speech followed by high-level
keynote speakers: Jeffrey P. Hardy, Director of ICC BASCAP, David Benjamin, Senior Vice president,
Universal Music and co-chair of BASCA Steering Committee, Saffet Karpat, CEEMEA Region Vice
President and Turkey Director of the Broad, Procter & Gamble, Francis J. Ricciardone, U.S
Ambassador to Turkey and Hayati Yazici, Minister of Customs and Trade.
The conference introduced two new ICC/BASCAP reports: an economic report on the impacts of IP
theft on the Turkish economy and a white paper on policy recommendations designed to highlight
areas that could improve Turkey’s IP enforcement regime.
The economic report describes impact on the Turkish economy – and the risks associated with IP theft
and through counterfeiting and piracy. The report reveals that the total economic value of
counterfeiting and piracy in Turkey is as much as $10.6 billion every year, more than 1% of Turkish
GDP. It also deprives the Turkish government of significant revenues for vital public services and
dislocates thousands of legitimate jobs. The analysis suggests that the Turkish government loses over
US$ 2.4 billion in lower tax revenues and higher welfare spending and counterfeiting and piracy have
destroyed over 135,000 jobs.
The second report is a white paper outlining a comprehensive set of policy recommendations that can
substantially improve Turkey’s IP protection and enforcement regime. This white paper is an important
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instrument in developing a robust IP environment and rendering Turkey an innovation leader. This set
of recommendations includes a wide range of policies and actions ranging from legal reforms and
policy actions to technical assistance and capacity building measures, channels for international
cooperation and tools for strengthening enforcement practices.
The conference included three sessions.
1.
IP, Innovation and Economic Growth. The moderator Güven Sak, Director of TEPAV stressed
that effective IP protection increases research and innovation and that firms can earn
substantially more from innovations that are protected by IPR. Speakers participated in this
session were Okan Kara, EUREKA High level Representative, Scientific & Technological
Research Council of Turkey (TUBITAK), Ahmet Koçer, Turkish Patent Institute, Hasan Mandal,
Professor, Director of research and graduate policies, Sabanci University and Arzu İlhan
Babaoğlu, General Manager, Hewlett Packard Turkey. Discussions revealed that sectors that
rely on IPR protection are substantial contributors to the economy and that IP generates
substantial economic activity, employment and growth.
2.
IP and Investment. The moderator of the second session was Süreyya Serdengeçti, former
Governor of Turkish Central Bank and Founding Director of TEPAV Stability Institute.
Discussions were focused on how IPR attracts foreign direct investment (FDI) and promotes
R&D and technology transfer in developing countries, driving development and economic
growth. Speakers of this session were Göktekin Dinçerler, President, TOBB Venture Capital
Assembly, Dr. Cemil İnan, R&D Director, Arcelik Inc, Zergül Özbilgiç, Turkish Ministry of
Economy and Prof. Bojan Pretnar, WIPO Politika İstişare Komisyonu Kurucu Üyesi.
3.
How IPR improvements can help Turkey become an innovation leader. The moderator of this
session was Kaan Dericioğlu, President of Turkish Patent and Trademark Representatives
Assembly. Speakers participated in the third session were Tansu Akın, Corporate Secretary and
General Counsel, Mercedes-Benz, Hülya Erbay, Turkish Ministry of Customs and Trade, Jeffrey
P. Hardy, Director of ICC BASCAP, Saruhan Kızılay, Turkish Ministry of Interior, and Kadri Yavuz
Özbay, Turkish Patent Institute. Discussions were focused on the progress Turkey has made in
recent years to improve the country’s IPR regime and drew attention to certain remaining IP
challenges that need to be addressed. In the session, a comprehensive set of suggested
recommendations was introduced intending to help Turkey to address these challenges.
In the conference, it was acknowledged that tackling counterfeiting is a huge challenge which requires
a high level of policy coordination among different departments in the government, including the
ministries of Culture and Tourism, Justice, Health, the Interior, Economy, Customs and Trade, as well as
institutions such as the Turkish Patent Institute and the Scientific and Technical Research Council of
Turkey (TUBITAK).
From virtually all corners of government and industry present at the conference, it openly
recommended that a working group including representatives from business companies and
government officials be formed to follow up on the visions presented during the conference.
Specifically, it was suggested that the policy recommendations presented during the conference could
serve as a blueprint for evaluating policy suggestions and working together towards implementation.
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Conference on Maximizing the Value of Intellectual Property in Turkey – 29 September 2011
List of BASCAP companies participating in the conference
1) David Benjamin, Senior Vice president, Universal Music and co-chair of BASCA Steering
Committee.
2) Saffet Karpat, CEEMEA Region Vice President and Turkey Director of the Broad, Procter &
Gamble.
3) Arzu İlhan Babaoğlu, General Manager, Hewlett Packard Turkey.
4) Tuncay Teksöz, Health Policy Director, Pfizer Turkey.
5) Tansu Akin, Corporate Secretary and General Counsel, Mercedes-Benz Turk A.S Daimler.
List of participants
SALİHA BETÜL AKKAN
AKKAN LAW OFFICE
AHMET GÖN
MOBAYS FURNITURE
AHMET GÖRGÜLÜ
ETİ GROUP OF COMPANIES
AHMET KOÇER
TURKISH PATENT INSTITUTE
ALEXANDRA ILIOPOULOU
BASCAP
ALİ ŞİMŞEK
Ankara Smuggling, Intelligence and Narcotics Directorate of Customs
ALİ YILDIRIMOĞLU
DESTEK PATENT A.S
ARZU İLHAN BABAOĞLU
HEWLETT PACKARD
ARZU OĞUZ
ARZU OĞUZ LAW OFFICE
AYLİN BAŞAK ATA
TECHNOLOGY DEVELOPMENT FOUNDATION OF TURKEY
AYŞE AKINCI CANDOĞAN
AYŞE ARICIOĞLU
NIKE TURKEY
AYŞE NUR KILINÇ
GAZİ UNIVERSITY -FACULTY OF LAW
AYŞE ÖZER
MIDDLE EAST TECHNICAL UNIVERSITY
AYŞEGÜL ERSİN
ROKETSAN
BAHADIR AZİZ SAKİN
TÜRKSAT SATELLITE COMMUNICATION A.S
BARIŞ ZÜHDÜ KALAYCI
GÜN LAW OFFICE
BAŞAK DEPREM
TÜRKSAT SATELLITE COMMUNICATION A.S
BERRIN BENLI
NOVUSENS Innovation & Entrepreneurship Institute
BOJAN PRETNAR
WORLD INTELLECTUAL PROPERTY ORGANIZATION
BUKET ÇAĞLAR
MINISTRY OF FINANCE Chief Legal Advisory and General Directorate of Proceedings
BURCU DİKMEN
THE SCIENTIFIC AND TECHNOLOGICAL RESEARCH COUNCIL OF TURKEY
BÜLENT DEĞERLİ
ANKARA DIRECTORATE OF CUSTOMS ENFORCEMENT
BÜLENT ŞEREF SARIOĞLU
TÜRKSAT SATELLITE COMMUNICATION A.S
CAN MİNDEK
ECONOMIC DEVELOPMENT FOUNDATION
CANAN ÇAKMAKÇI
BİLKENT CYBERPARK
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Conference on Maximizing the Value of Intellectual Property in Turkey – 29 September 2011
CELALETTİN CENGİZ
GÜMÜŞTÜS
CEMİL İNAN
ESFOR Security Consulting
CENK SEVİNÇ
GRUP OFİS PATENTS & TRADEMARKS
ÇİĞDEM SEZER
ADANA ÜSAM
DAVID BENJAMIN
UNIVERSAL MUSIC
DENİZ ÖNCEL
US EMBASSY
DENİZ YAZAR
TURKISH STANDARDS INSTITUTION
DİLEK EKER
TUKAS Food Industry and Trade Co.
DUYGU SIR
ICC TURKEY
ARÇELİK
EBRU ERKUL
EBRU KANIK
EKİN KARAKUŞ
ANKARA PATENT
ELİF EROL
ELİF SARIOĞLU
ABBOTT LABORATORIES
EMRAH ASLAN
Republic of Turkey Ministry of Customs and Trade
ERCAN KAZLI
ESENBOGA CUSTOMS ENFORCEMENT OFFICE
ERKAN TUNCER
ERTUĞRUL ONUR
REPUBLIC OF TURKEY SMALL AND MEDIUM-SIZED ENTERPRISES DEVELOPMENT
ORGANIZATION
COCA COLA
ESİN ÇINAR
AYGAZ A.S.
ESRA ZEYNEP CEHİZ
ANKARA PATENT
FİLİZ CANKAT
GRUP OFİS PATENTS & TRADEMARKS
FİLİZ KARASOY
ETİ GROUP OF COMPANIES
FİLİZ SAYAR
FRANCIS RICCIARDONE
US AMBASSADOR
FÜSUN GÜNER
Petkim Petrochemical Holding Inc.
GONCA ATALAY
GÖKTEKİN DİNÇERLER
GÜLBEN CİRAV
ICC TURKEY
GÜNER BAŞARSLAN
PUMA
GÜROL MEHMET GÜR
PHILLIP MORRIS
GÜVEN SAK
ECONOMIC POLICY RESEARCH FOUNDATION OF TURKEY
HACER SELİN ALPAT
ROKETSAN
HALİL YILDIRIM
GOLDART HOLDING
HASAN MANDAL
SABANCI UNIVERSITY
HASİBE IŞIKLI
MINISTRY OF DEVELOPMENT
HAŞİM BÜYÜKBALCI
TETSIAD
HATİCE TOKSOY
ABU-GHAZALEH INTELLECTUAL PROPERTY TMP AGENTS (AGIP)
HAYATİ YAZICI
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Conference on Maximizing the Value of Intellectual Property in Turkey – 29 September 2011
HÜLYA ATAK
REPUBLIC OF TURKEY PRIME MINISTRY UNDERSECRETARIAT OF TREASURY
HÜLYA ÇAYLI
PARAGON CONSULTING AND REPRESENTATION
HÜLYA ÇETİN
MINISTRY OF JUSTICE
HÜLYA ERBAY
GENERAL DIRECTORATE OF CUSTOMS
IRMAK YALÇINER
İBRAHİM EKDİAL
İBRAHİM ÖZTÜRK
ICC TURKEY
İLGEN ERCAN
NIKE B.V. TURKEY BRANCH
İLKNUR ÇALIŞKAN
ALTINOLUK
İRFAN ELMACI
ALTINOLUK ÇALIŞKAN LAW OFFICE
İSKENDER ELVERDİ
THE UNION OF CHAMBERS AND COMMODITY EXCHANGES OF TURKEY
İSMAİL BAŞ
TURKISH NATIONAL POLICE
İSMAİL TOKSÖZ
BARTIN CHAMBER OF COMMERCE AND INDUSTRY
JEFFREY P.HARDY
ICC BASCAP
JOHN LATHERS
US Embassy
KAAN DERİCİOĞLU
ANKARA PATENT
KADRİ YAVUZ ÖZBAY
TURKISH PATENT INSTITUTE
KIVANÇ ÇINAR
INFORMASCOPE
KORAY SEÇKİN
SEÇKİN BOOK PUBLISHING A.S.
REPUBLIC OF TURKEY MINISTRY OF SCIENCE, INDUSTRY AND TECHNOLOGY
KORCAN DERİCİOĞLU
LAIRD TREIBER
US EMBASSY
LEVENT DURUKAN
SWISS EMBASSY
MAHMUT KARYAĞDI
INTRA TOURISM A.S.
MATTHEW DREW
HEWLETT PACKARD
MEHMET ATEŞ
NOVARTİS
MEHMET FUAT MORGÜL
KORDSA GLOBAL
MEHMET GÜN
GÜN LAW OFFICE
MEHMET YAYLIOĞLU
KÜTAHYA CHAMBER OF COMMERCE AND INDUSTRY
MİNE ACAR ENGİN
AYGAZ A.S.
MURAT ASIK
MSD
MURAT L. AKMAN
BOGAZICI UNIVERSTIY
MURAT PİŞKİN
CANAKKALE PATENT AND TRADEMARK OFFICE
MURAT ÜZÜMCÜ
ÜZÜMCÜ A.S
MUSTAFA İHSAN KIZILTAŞ
ORTADOĞU TEKNOPARK A.S
MUSTAFA SARAÇÖZ
THE UNION OF CHAMBERS AND COMMODITY EXCHANGES OF TURKEY
MUSTAFA TÜRKER YILDIRIM
MUSTAFA YÜCEEL
NESLİHAN BÜYÜKDİLLAN
KONYA CHAMBER OF COMMERCE
NEZAHAT ULUSOY
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Conference on Maximizing the Value of Intellectual Property in Turkey – 29 September 2011
NİHAL ZEMHERİ
NUR ÇENETOĞLU
ICC TURKEY
NURCAN BÖGE
ROKETSAN
OKAN KARA
THE SCIENTIFIC AND TECHNOLOGICAL RESEARCH COUNCIL OF TURKEY
ONUR MUTLU
SANOVEL PHARMACEUTICAL
ÖMER FARUK ÖZEROĞLU
UFUK UNIVERSITY
ÖZCAN BULGEN
EMBASSY OF THE FEDERAL REPUBLIC OF GERMANY
ÖZEN PERVAN
BİLKENT CYBERPARK
RAMAZAN KAYGUSUZ
ICC TURKEY
REMZİ CAN
DIYARBAKIR CHAMBER OF COMMERCE AND INDUSTRY
SAFFET KARPAT
PROCTER & GAMBLE
SALİH NAFİ ALIÇ
SARUHAN KIZILAY
TURKISH NATIONAL POLICE
SEDA SUSAL SAATCİ
PHILLIP MORRIS
SERDAR SAKA
PHILLIP MORRIS
SERDAR TANER DEMİR
KORDSA GLOBAL
SERHAT İDAL
IDAL PATENT MANAGEMENT
SERTAÇ KÖKSALDI
ARÇELİK
SEYFULLAH ATÇI
OPET PETROLIUM
SHINJI HIRAI
EMBASSY OF JAPAN
SİNEM ARMAĞAN
EMBASSY OF JAPAN
SUNA BİLGEN POLATKAN
TÜRKSAT SATELLITE COMMUNICATION A.S
SÜREYYA SERDENGEÇTİ
ECONOMIC POLICY RESEARCH FOUNDATION OF TURKEY
ŞAFAK ÇOLAK
ŞEHNAZ ÖZER
REPUBLIC OF TURKEY PRIME MINISTRY UNDERSECRETARIAT OF TREASURY
ŞEREF CAN ARAT
TÜREGÜN & ARAT & ARI. Attorney Partnership
TAMER ASMAN
HALKBANKASI A.S.
TANSU AKIN
MERCEDES BENZ TURKEY
TAYFUN BAYSAL
ELSEVIER BV
TAYLAN ARIHAN
ARIHAN LAW OFFICE
TOLUN BENÖN
Kocaeli Chamber of Industry
TOM COLEMAN
US EMBASSY
TUBA ÖZSEZEN
YASED INTERNATIONAL ASSOCIATION OF INVESTORS
TUBA SÖZERİ
NOVARTİS
TUNCAY TEKSÖZ
PFIZER PHARMACEUTICALS
UFUK CIPLAK
KOC HOLDING
UĞUR GURDAD YALÇINER
YALCINER PATENT AND CONSULTING
UMUT İLKAY KAVLAK
EUROPEAN UNION DELEGATION OF TURKEY
URS WÜEST
SWISS EMBASSY
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Conference on Maximizing the Value of Intellectual Property in Turkey – 29 September 2011
ÜMİT PAMUKÇU
MINISTRY OF FINANCE Chief Legal Advisory and General Directorate of Proceedings
ÜNER KARABIYIK
ÜNER PUBLISING A.S
YAŞAR TOZAR
MARPATAŞ PATENT OFFICE
YELİZ GERİŞ
ICC TURKEY
YİĞİT ULUSOY
YUSUF KURTOĞLU
REPUBLIC OF TURKEY PRIME MINISTRY UNDERSECRETARIAT OF TREASURY
ZERGÜL ÖZBİLGİÇ
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Conference on Maximizing the Value of Intellectual Property in Turkey – 29 September 2011