TITLE 44 POINT VERDANA ALL CAPS

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© Copyright 2013 EMC Corporation. All rights reserved.
Gürsel
Kaynak
Senior Specialist Systems
Engineer
EMC Corporation
Disruptive / Opportunistic IT Trends
Mobile
Cloud
Big Data
TRUST
Social
BILLIONS
OF USERS
MILLIONS
OF APPS
Mobile
Cloud
Big Data
Mobile Devices
Social
HUNDREDS OF MILLIONS
OF USERS
TENS OF THOUSANDS
OF APPS
LAN/Internet
Client/Server
PC
MILLIONS
OF USERS
THOUSANDS
OF APPS
Mainframe, Mini Computer
Source: IDC, 2013
Terminals
:
A Unique Federation Of Businesses
PLATFORM FOR CLOUD, BIG/FAST DATA APPS
SECURITY
Focused & Free To Execute On Their Mission, Strategically Aligned
INFORMATION INFRASTRUCTURE
ADVANCED
SOFTWARE-DEFINED DATA CENTER
Our Dual Innovation Strategy
Research &
Development
Technology
Acquisitions
“String Of Pearls”
12%
Investment
10%
Investment
The Business Drivers
Increase
Revenue
Lower
Operational
Costs
Reduce
Risk
Cloud Transforms IT Infrastructure
1
Standardize
2
Virtualize
3
Automate
Two Distinct Architectures
Next Gen Cloud Applications
2016
48M
SIMPLE
6M
2012
DATA SERVICES
700%
Traditional Applications
2016
2012
141M
70%
ADVANCED
83M
DATA SERVICES
HDFS / Object Storage
Block / File Storage
Eventual Consistency
Transactional Consistency
Software-Based Resiliency
Hardware-Based Resiliency
Location & Types Of Big Data
Enterprise
Partner
Public
Unstructured
Data
Credit
Data
Shipping
Data
Forecast
Data
Location
Data
Structured Data
Social, Video Data
Location & Types Of Big (&
Data
Fast!) Data
Enterprise
Partner
Public
Unstructured
Data
Credit
Data
Shipping
Data
Forecast
Data
Location
Data
Structured Data
10101010100101010
011001010101110010
1101010100101011111
Telemetry
Data
Social, Video Data
The Value Of Data Is Also Growing
New Business Models Are Based On Data!
1,000,000,000
Queries / Day
250,000,000
New Photos / Day
290,000,000
Updates / Day
4,000,000
Claims / Day
2,800,000,000
Trades / Day
31,000,000,000
Interactions / Day
New Apps Are Built In New Ways
Social & Primarily Accessed
By Mobile Devices
Developed With Modern
Programming Tools &
Data Fabrics
Deployed On A Software-Defined
Cloud Infrastructure
Public
Cloud
Introducing Pivotal
PLATFORM FOR NEXT GENERATION
CLOUD & BIG / FAST DATA
APPLICATIONS
1250
EMPLOYEES
~$300M
IN 2013 REVENUE
Open Architecture Provides Choice
Private, Virtual Private & Public Cloud Deployment Options
Next Generation Cloud & Big / Fast Data Apps
Private Cloud
Virtual
Private Cloud
Public Cloud
How Can Big Data Transform Your Business?
New Source of Customer, Product and Operational Insights
Today’s Decision-making
Big Data Decision-making
“Rearview Mirror” hindsight
“Forward-looking” insight
Less than 10% of available data
Exploit all data from diverse sources
Incomplete, disjointed, inaccurate
Real-time, correlated
Leveraging Full Power of the Family
Hadoop Adoption in the Industry
2007
2008
2009
2010
The Datagraph Blog
Source: Hadoop Summit Presentations
Target Markets, Verticals & Pain
Hadoop Use Cases by Vertical
Finance
• Risk
Modeling/Management
• Portfolio Analysis
• Investment Predictions
• Fraud Detection
• Compliance Check
• Customer Profiling
• Social Media Analytics
• ETL
• Network analysis based
on transactions
Web 2.0
Telecom
Healthcare
• Product
Recommendation
Engine
• Network Graph Analysis
• Search Engine Indexing
(Search Assist)
• Network Optimization
• Drug Safety Analysis
• Content Optimization
• Service Optimization &
Log Processing
• Personalize Medicine
• Advertising Optimization
• User Behavior Analysis
• Customer Churn
Analysis
• Customer Churn
Prediction
• POS Transaction
Analysis
• Data Warehousing
• Call Detail Record
(CDR) Analysis
• Machine-generated data
centralization (logs from
firewalls, towers,
switches, servers, etc..)
• Electronic Medical
Record Analysis
• Claims Fraud Detection
• Healthcare Service
Optimization
• Drug Development
• Healthcare Information
Exchange
• Medical Image
Processing
HOW DO WE
SPEED
DEPLOYMENT
Three Paths To Cloud Infrastructure
EMC Products
Best Of Breed
Infrastructure Components
Partner VSPEX
VCE VBLOCK
ProvenSimpler, Faster,
Converged
Lower TCO
Infrastructure
Infrastructure
EMC VSPEX
SIMPLE. EFFICIENT. FLEXIBLE.
PROVEN. BY EMC.
OVER 1500 PARTNERS
VSPEX: More Customers In Half The Time
3000+ Customers In 40+ Countries
3000
CUSTOMERS
2500
NetApp
2000
1500
1000
500
0
6
12
18
24
MONTHS SINCE FLEXPOD LAUNCH
Source: EMC And NetApp Earnings Announcements
30
36
HOW DO WE
MANAGE
BOTH ARCHITECTURES
EMC ISILON
BIG DATA STORAGE
Geleneksel Scale-Up
Darboğazlar....
Isilon Scale-Out
Eşzamanlılığın gücü
Scale
Capacity
(optional 2nd
switch)
Controller
Disk Shelves
ENTERPRISE CLASS
ISILON IQ NODES
(Intra-cluster
Infiniband)
CPU, Cache, I/O, Disks
Kontrolcüler & diskler
Master / Slave
sistemler yada 2-yollu clusterlar
Bir çok dosya sistemi / Volumelar
Bir çok yönetim
noktası
N-Storage
Adacıkları
EMC CONFIDENTIAL—INTERNAL USE ONLY
144 Node’a kadar, 10TB dan 20PB’a
Tekil Peer-to-Peer Cluster
OneFS™ Dağıtık Dosya Sistemi
Tek bir Storage Pool/Namespace
Tek Noktadan
N-Yollu Yönetim
Simetrik Cluster
38
EMC Isilon Çekirdek İnovasyonu
OneFS Scale-Out Operating System
EMC CONFIDENTIAL—INTERNAL USE ONLY
39
Geleneksel Name Node Mimarisi
Name Node
When Name
Node
Namenode
“map” is
verinin
lostnerede
or
damaged,
saklandığının
data
bilgisine
location
information
sahiptir no
longer exists
Namenode’un otomatik olarak
tamiri mümkün değildir.
İleride Hadoop mimarisine
failover gelse bile , manual
olarak recovery gerekir.
Isilon HDFS Arayüzü
 Isilon Namenode ve Datanode
arayüzlerini kendi üstünde
destekler.
 Dosya Sistemi olarak OneFs
kullanılır.
 Sadece HDFS istemcilerine
Isilon’un ismini yazmanız ile
çalışır!
HDFS bir protokoldür!
 Isilon nodeları ( 6.5.5’den itibaren) Namenode ve datanode
protokollerini konuşabiliyor.
 Böylelikle bu iki servis için ayrı bir sunucu ve depolama cihazı
yatırımı yapılmasına gerek yok!
 Cluster içindeki her Isilon node’u hem namenode hem de
datanode olarak çalışıyor (isi_hdfs_d)
 Veri aynı NFS yada SMB de olduğu gibi tüm OneFS dosya
sistemine eşit olarak yayılıyor.
Isilon ile Dağıtık (Clustered) Name Node yapısı
MTTDL = 5,000 yıl
Metadata tüm node’lar üzerine
yayılıyor.
Tüm node’lar arasında
kesintisiz ve sağlıklı bir yapı
vardır.
Isilon ile hem
verileriniz ,
hem de HDFS
sisteminizin
verileri emanet
altında
Clustered NameNode
Name Node
Snapshot/Versiyon Kontrol
Öncesi
 Geleneksel HDFS’de
replikasyon yoktur
 Verilerin snapshot’ı alınamaz
5
5
 Versiyon kontrolü yoktur
 İş sürekliliği mümkün
değildir.
Sonrası
 HDFS’e snapshot özelliği
gelir.
 Multi-threaded’li, ÇokluNode Scale-Out replikasyon
 RPO/RTO zamanı belli
 Geo-replikasyonlu Hadoop!
Isilon ile büyüme
Hadoop
 Depolama – İşlem gücü hızı sabit
 İşlemci gücünü arttırırken
kapasite de arttırılır.
İşlem gücü
Yüksek
performans ve
kapasite!
 QoS belirlemek zordur
 İşlem gücü güncellemesi için tüm
sistem değişmek zorunda!
Isilon
 Depolama kısmına bağlı
kalmadan işlemci gücünü
arttırmak mümkün.
 İşyüküne göre performans almak
mümkün.
 Depolama sistemi değişmeyeceği
için veri taşımasına gerek yok.
depolama
 İstenildiği gibi donanım arttırmak
mümkün.
Protokol Desteği
Sunucular
Sunucular
Sunucular
Öncesi
 HDFS , Windows, Unix,
Linux, Apple, yada başka
işletim sistemlerine
görünür değildir.
 Big Data sadece Big Data
için kullanılır.
Sonrası
Sunucular
Sunucular
 Çoklu Protokol desteği ile
tüm protokollerden
erişim mümkündür.!
 Big Data gerçek
verinizdir ve sizindir!
EMC VIPR
EMC ViPR, Software-Defined Storage
ViPR Data Services: The Architecture For Next Gen Cloud Apps
EMC ViPR Platform
ViPR
Data Services
ViPR
Controller
Provisioning Self-Service
Reporting
Automation
3rd Party
VMAX
VNX
Isilon
Commodity
ViPR Future Direction
More ViPR Data Services & Support For Commodity Hardware
EMC ViPR Platform
ViPR
Data Services
ViPR
Controller
Provisioning Self-Service
Reporting
Automation
3rd Party
VMAX
VNX
Isilon
Commodity
Why Is This So Transformative?
RUN CLOUD APPS UNCHANGED
Isilon
VNX
3rd Party
USE EXISTING ARRAYS FOR OBJECT
LEVERAGE COMMODITY HARDWARE
Atmos
Trusted IT Means
Identifying & Repelling Threats
Advanced Security
Protecting Data
Integrated Backup & Recovery
Ensuring Availability Of
Applications, Systems & Data
Continuous Availability
Adaptive & Risk-Based Authentication
Two-Factor
Analysis Engine
Private
Cloud
User
Action
Read
Email
Username &
Password
Out Of Band
Fraud
Network
Device
Profile
User Behavior
Profile
Download
Sales Pipeline
Additional
Authentication
Public Cloud
Access Bank
Account
Username &
Password
Transfer
Challenge Q
Funds
Additional
Authentication
Centralize Data Protection Storage
Data Domain Is Protection Storage
ViPR
Data Services
ViPR
Controller
Data
Domain
VMAX
3rd Party
VNX
Isilon
Commodity
Continuous Availability
VPLEX & RecoverPoint Become Advanced Data Services
ViPR
Data Services
ViPR
Controller
Data
Domain
VMAX
3rd Party
VNX
Isilon
Commodity
A Closer Look At The Public Cloud.
HOW DO WE PROVIDE
SIMPLE WEB
SCALE STORAGE
FOR BOTH ARCHITECTURES
PROJECT NILE
ELASTIC CLOUD STORAGE
FOR YOUR PRIVATE CLOUD
OR YOUR ONLINE SERVICE
PROJECT “NILE”
THE WORLDS FIRST COMMERCIALLY AVAILABLE
COMPLETE WEB-SCALE STORAGE
I N F R A S T R U C T U R E F O R Y O U R D ATA C E N T E R
Block
File
Object
COMPLETE
Elastic
Service
Provider
Self-Service
Exabyte+
WEB-SCALE
Enterprise
ANY DATA CENTER
Has Built A Differentiated Stack
PLATFORM FOR CLOUD, BIG/FAST DATA APPS
SECURITY
Best Of Breed. Architected Horizontally, Not Vertically. Choice.
INFORMATION INFRASTRUCTURE
ADVANCED
SOFTWARE-DEFINED DATA CENTER
Sorularınız?

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