AKTS / İŞ YÜKÜ TABLOSU

INDIVIDUAL COURSE DESCRIPTION
Course Unit Title
MANAGERIAL RESEARCH TECNIQUES
Course Unit Code
Type of Course Unit
(Compulsory, Optional)
Optional
Level of Course Unit (Short
Cyle, First Cycle, Second Cycle,
Third Cycle)
Second Cycle
Number of ECTS Credits
Allocated
6
Theoretical (hour/week)
3
Practice (hour/week)
Laboratory (hour/week)
Year of Study
1st Year
Semester when the course unit
is delivered
1st Year 1st Semester
Mode of Delivery (Face-ToFace, Distance Learning)
Face-to Face
Language of Instruction
(Turkish, English, German)
English
Prerequisities and corequisities (Ön Koşul olan
dersler ya da bu dersi başarmak
için alınmış olması önerilen
dersler varsa yazılması gerekir.
Ön koşul dersi yoksa “None”
diye belirtilmesi gerekir.)
None
Knowledge of statistics, at least undergraduate level, is recommended
Recommended Optional
Programme Components (Ders
için önerilen konular varsa
yazılması, yoksa “None” diye
belirtilmesi gerekir.)
None
Work Placement(s) (Bu dersle
ilgili herhangi bir staj
uygulaması varsa yazılması,
yoksa “None” diye belirtilmesi
gerekir.)
Objectives of the Course
 To acquaint students with qualitative and quantitative research methods
and their philosophical origins.
 To develop competencies in evaluation of research needs through varied
perspectives, such as positivism, interpretivism etc.
 To develop competencies in identification of research problem and
development of hypothesis, data collection and analysis based on
hypothetical-deductive method.
Learning Outcomes
LO1. To be able to give information about qualitative and quantitative
research methods and their philosophical origins.
LO2. To identify research problem and develop theoretical framework
LO3. To develop hypothesis, collect data and analyze them based on
hypothetical-deductive method.
Course Contents
The aim of this course is to acquaint students with the with qualitative and
quantitative research methods and their philosophical origins. After
introduction, the topics of identification of research problem, development
of theoretical framework, development of hypothesis, data collection and
analysis will be addressed.
1. Week Introduction to Philosophy of Science
2. Week Pozitivist Research Methods
3. Week Interpretivist and Postmodern Research Methods
4. Week Hypothetical-Deductive Method – Identification of Variables
5. Week Theoretical Framework- Modelling
6. Week Development of Hypothesis
7. Week Measurement and Scaling
8. Week Mid-term Exam
9. Week Questionnaire and Form Design
10. Week Data Collection
11. Week Data Preparation
12. Week Data Analysis: Frequency Distribution, Hypothesis Testing,
and Cross-Tabulations
13. Week Multivariate Data Analysis
14. Week Multivariate Data Analysis
15. Week Non-Parametric Data Analysis
16. Week Final Exam
Weekly Detailed Course
Contents (yarıyıllık dersler için
arasınav ve final sınavları dahil
edilerek 16 haftalık, yıllık
dersler için arasınav ve final
sınavları dahil edilerek 30
haftalık)
Recommended or Required
Reading
Sekaran, Uma; Research Methods For Business: A Skill-Building
Approach, 3rd ed., Wiley Inc, New York, 2000.
Patton, M.Q.; Qualitative Evaluation and Research Methods, 2nd Ed., Sape
Pub., London, 1990.
Malhotra & Peterson (2006), Basic Marketing Research , 22/E, Prentice
Hall:USA.
For preparing project reading periodicals is strongly recommended.
ASSESSMENT
Term (or Year) Learning
Activities
Weight, %
Mid-term
40
Project
(%30 of the final exam grade)
Final
60
TOTAL
100
Contribution of Term (Year)
Learning Activities to Success
Grade
40
Contribution of Final Exam to
Success Grade
60
100
TOTAL
Planned Learning Activities, Teaching Methods, Evaluation Methods and Student Workload
Activities
Quantity
Duration
(hour)
Total Work Load
(hour)
Course hours
16
3
48
Field Work
1
10
10
Presentations
1. Student’s preparation
3
2
6
2. Presentation
3
2
6
Project
1
40
40
Mid-Terms
a)Exam
b) Student’s preparation
1
10
2
2
2
20
Final
a)Exam
b) Student’s preparation
1
20
2
2
2
40
TOTAL
56
67
ECTS Credits
174
174/30= 6 ECTS
Contribution of Learning Outcomes to Programme Outcomes*
Learning Outcomes
Programme Outcomes
PO1 PO2 PO3 PO4 PO5 PO6 PO7 PO8 PO9 PO10 PO11 PO12 PO13 PO14 PO15
LO 1
LO 2
LO 3
5
5
5
5
5
5
5
5
5
* Contribution Level: 1 Very Low
3
5
5
5
5
5
2 Low
5
5
5
5
5
5
3 Medium
3
3
3
3
3
2
4 High
4
4
5
4
4
4
4
4
5
5 Very High
5
5
5
5
5
5
1
1
1